(Re)branding

S’PARC

sparc-header
Year

2018

Role

Concept Designer

Employed by

FPW

The Story

Rebranding for Business Park Eindhoven, also referred to as the Silicon Valley of Eindhoven. Heavily inspired by the rural Big Tech companies and the peaceful environmental setting where Business Park Eindhoven is located.

These elements formed the shape, colors and logo…

The inspiration of technology and environment
slide1
Suggested color scheme
slide2colors
The combination of elements for the logo (the Spark)
slide4slide5
slide6—rechts
slide8-hospitalitypackage
Digital presentation of the brand
slide9
Signage
sign-left
Entrance
sign-right-entrance
slide7